Sundance 2011/ Moods of Norway, Piano Necktie, and PaddyWax

The Studio by Spin Shoppe PR

The Studio had a full on swag suite going on, full of great foods brought to you by Kitchen 24, and a full salon by Fred Segal Salon. Moods of Norway and Piano Necktie displayed their fashions and PaddyWax displayed their literary candles and diffusers.

Moods of Norway is such an eclectic boutique fashion line. Three friends from Norway started this line and you can just tell they are best friends, the way they are all dressed in their line, heckling each other and throwing their arms around each other’s shoulders like the best bromance ever. The guys were studying in Hawaii when they decided to start a line based on their home in Stryn, Norway. They describe their line as happy clothes, for happy people. Each label on the mens colorful suits has 234,243 embroidered in it for the number of tractors in Norway. Check out their website for a little taste of the country-side and a giggle.
Article and photos by Mary Showstark

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