Sundance 2011/Superdry Clothing

Superdry Clothing

Superdry clothing is represented by Shadow PR in the US, which they are one of the best new PR groups taking over the East and West Coasts. Superdry is a clothing line that originated in the UK and was founded in 1985. They actually have a huge celebrity following. Penn Badgley and Adrian Grenier were spotted at the Sundance 2011 party at the Downstairs, a bar owned by Danny Masterson, picking up some Superdry swag. The Superdry design is influenced by Japanese and vintage Americana style. The sweaters are of intricate woven knit and the fabric is quality. Superdry is Los Feliz stylish prepster meets the Hamptons meets London and bummed a cigarette from Tokyo. From chunky knits, to gilets, to leather canvas bags to polo shirts, this line has it all and does it all with mod-class and sophistication.


Article by Mary Showstark

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